It’s sport again on for E3.

After a three-year absence, E3 — traditionally the sport business’s greatest confab — is scheduled to return to the Los Angeles Conference Middle the second week of June 2023.

The Leisure Software program Affiliation, the commerce group that runs the conference, additionally introduced a partnership to provide E3 2023 with ReedPop, the event-production firm behind PAX, New York Comedian Con, Star Wars Celebration and others.

After the convention in 2020 was canceled due to COVID, ESA held an all-virtual E3 2021 from June 12-15, 2021. This year’s convention was canceled altogether: After scrapping the in-person L.A. occasion over ongoing considerations concerning the unfold of the coronavirus, ESA mentioned it wouldn’t host a digital present both in 2022 and would deal with “delivering a revitalized bodily and digital E3 expertise subsequent summer season.”

E3 2023 will welcome again publishers, builders, journalists, content material creators, producers, patrons, and licensors. As well as, the occasion will characteristic digital showcases and in-person client parts. ESA, in asserting the return of E3 to L.A., hyped subsequent yr’s occasion as a “week of titanic AAA reveals, earth-shaking world premieres and unique entry to the way forward for video video games.”

“We’re thrilled to deliver again E3 as an in-person occasion with ReedPop, a world chief in producing popular culture occasions,” Stanley Pierre-Louis, president and CEO of the ESA, mentioned in a press release. “The previous three years have confirmed that E3 convenes our business like no different occasion.”

ESA hasn’t introduced particular dates for the E3 2023. Media registration will start in late 2022. Confirmed exhibitors, resort and journey guides, occasion schedules, and different particulars can be shared within the months to come back, the group mentioned.

In 2019, the final time E3 was held in individual, the conference drew 66,100 attendees, in line with the ESA.

Some years in the past, ReedPop had made a proper pitch to the ESA take over E3, Variety previously reported, however that by no means got here to go.


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