Minister of Tourism Harin Fernando who was in London lately met the UK journey business on 16 June 2022 on the Excessive Fee of Sri Lanka.  The promotional occasion which was organised by the Excessive Fee of Sri Lanka in collaboration with the Sri Lanka Tourism Promotional Bureau, was well timed within the backdrop of the removing on 11 June of the recommendation in opposition to non-essential journey to Sri Lanka by the UK Authorities. Over 60 UK journey business leaders together with tour operators, journey associations, journey media, and representatives of airways and hospitality sector attended the occasion. The UK has been the twond largest origin of inbound vacationers to Sri Lanka.

Delivering the welcome deal with, Excessive Commissioner Saroja Sirisena said that Sri Lanka has been a resilient nation which has overcome troublesome conditions. Sri Lanka depends on its allies’ assist to advertise Sri Lanka as ‘The subsequent vacation vacation spot’. What Sri Lanka gives is one thing distinctive that faucets into the sixth sense of the traveller. As soon as in Sri Lanka, a traveller experiences a bit of little bit of Sri Lankanness that they take away with them.

Minister (Industrial) of the Excessive Fee Dr.Lakmini Mendis launched the three particular audio system of the occasion, , Head of Industrial on the Affiliation of Unbiased Tour Operators within the UK (AITO) Bharat Gadhoke,  Founder Editor of the Wanderlust Journal Lynn Hughes, and Vice President Expertise of Lonely Planet Tom Corridor.

Bharat Gadhoke said that specialist travellers think about distinctive nations like Sri Lanka to go to, as there may be an intensive record of actions a traveller can interact in. He assured that the AITO stands prepared to advertise Sri Lanka among the many UK travellers as finished up to now. Lynn Hughes defined that Wanderlust Journal has been contemplating Sri Lanka as one of the vital common locations amongst their readership for the reason that begin of the journal and it was confirmed by final 12 months’s Wanderlust Awards the place Sri Lanka was chosen as one of many high 10 locations of travellers’ alternative. She highlighted that the seek for ‘Sri Lanka’ on their web site has been elevated by 100% after the lifting of the UK journey advisory on non-essential journey to Sri Lanka. Tom Corridor mentioned he might affirm that Sri Lanka has been one of the best Island {that a} traveller couldvisit, from his journey expertise as part of the profession at Lonely Planet. Lonely Planet had printed 13 journey guides on Sri Lanka for the reason that begin of the journal in 1973 and Sri Lanka obtained accolade as No.01 vacation spot to journey in 2019.

Minister Harin Fernando defined the measures taken by the Authorities of Sri Lanka to beat the present state of affairs within the nation.  The Minister additionally highlighted the funding alternatives in Sri Lankan hospitality and tourism sector. He mentioned that Sri Lanka could be able to welcome vacationers in the course of the winter vacation season this 12 months as groundwork is being undertaken as per the contingency plan ready by the Tourism Ministry.


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